"I'm not even a sports fan; I just have a lot of experience in marketing and advertising. ... You can't just open a stereotypical gay bar and expect that one set of people. That group's already been targeted."
--Douglas Schantz, owner of Washington's own Nellie's Sports Bar, talking with Business Week about the emerging "gay sports bar" trend in a number of cities. The magazine cites Nellie's as a "trailblazer" in that marketing niche. (Business Week)
