Pinterest releases apps for iPad and Android

Posted by Randy Shulman
August 15, 2012 3:09 PM |
Pinterest apps

Pinterest, the visual bookmarking tool, just released apps for the the iPad and Android devices and a refresh for the iPhone. Reports CNN,

Since it launched last year, Pinterest has only been available on the Web and through its popular iPhone app. As the company rolled out new features and expanded into additional languages, it has heard one request back from users: Make an Android app.

On Tuesday, the company announced three new Pinterest apps, starting with its first Android offering. The engineers at Pinterest built the free Android app from the ground up and optimized it to work on the large range of available Android tablet and smartphone devices. No matter what size device you use, the app's design is the familiar cascade of tiled images. The app is available in the Google Play store and is expected to be in the Android Appstore later this week for Kindle Fire owners.

The iPad also got its own Pinterest app, a speedy experience with some nice new user interface touches. Swiping to one side brings up the list of categories, the other direction flips through the layers of pins you've opened. There's an embedded browser in the iPad version of the app. Double clicking on a product such as a pair of shoes will take you to the brand's site within the Pinterest app, and you can then see what other product users have pinned from the same company.

"Our goal is to actually get you offline, to get you to go out," said Pinterest co-founder and CEO Ben Silbermann, citing the large amount of do-it-yourself actionable content people pin on Pinterest.

The site's growth has leveled off in recent months after its meteoritic rise from 1.03 million unique monthly users in the United States in August 2011 to 17.8 million in February. In July, Pinterest had 23.3 million unique users in the United States, according to research firm comScore.

Get Spotlight in your inbox. Join our mailing list.

Please Leave a Comment